01
Speak to the room
Keynotes and working sessions that turn standards, culture, follow-through and the long game into something a room can use tomorrow.
- Keynotes
- Team days
- Half-day leadership sessions
The Excellence Coach
Build the standards. Develop the people. Fix the systems.
Lachie Wallace helps coaching businesses, leaders and teams turn good intentions into consistent execution. Speaking, gym owner advisory and coach development, grounded in more than a decade building Virtus Performance.
Since 2014
Coaching in Mornington
Same home on Torca Terrace since 2015
180+
5-star Google reviews
Where we cannot edit a word of them
36+ months
Active-member tenure
Members stay because it works
One
Operating system, built in-house
Virtus Hub
Why this work is different
Built in the business. Tested on the floor.
The advice comes from doing the work: opening the doors, coaching the sessions, hiring the team, making the mistakes, building the systems and staying long enough to see what actually holds up.
- 2014Open Virtus
- The floorBuild culture and coaches
- The businessBuild systems and leaders
- The HubTurn workflow into product
- TodayShare what held up
No theory for theory's sake. No borrowed playbook.
Ways to work together
One standard. Three ways in.
Choose the room, the owner or the coaching team. Every engagement starts with the real constraint, not a pre-packaged answer.
02
Advise the owner
A clear outside view for independent gym owners building a stronger business, team, member experience and operating system.
- Owner clarity sessions
- Focused project sprints
- Ongoing advisory
03
Develop the team
Coach upskill and leadership development that improves how people think, communicate, make decisions and coach on the floor.
- Coach workshops
- Leadership development
- Standards and feedback systems
Single clarity session
Half-day working session
Focused project sprint
Ongoing advisory
Where the work starts
Find the constraint that keeps repeating.
The visible problem is rarely the whole problem. The work is to find the standard, capability or system underneath it, then build the simplest useful response.
Standards that hold
Make the standard visible, coach it consistently and stop relying on the owner to carry it alone.
Coaches who can think
Develop judgment, communication and leadership, not just a bigger exercise library.
The long game
Build an operating rhythm that makes consistent work easier than the next short-lived push.
Useful digital systems
Map the real workflow, protect the human work and build only the product the business will actually use.
What we built
The business became the brief.
Virtus Hub was not built to look innovative. It was built to remove friction from coaching, connect the work between sessions and give the team one operating system.
Member experience
Training, goals, check-ins, progress and community.
Coach tools
Programming, testing, reviews and conversations.
Staff operating system
Standards, tasks, people, reporting and decisions.
Integrations & automation
The right work connected, the human work protected.
Digital systems advisory helps owners map the real workflow, decide what should stay human, and turn the right idea into a useful product. That can include app scoping, product decisions, AI-assisted build strategy, integrations and rollout.
My VirtusToday's session
Strength and conditioning
Strength + Aerobic
11 blocks · around 65 minutes
Start session
My number one goal
Build strength that shows up in life.
This week · 3 sessions
Train with intent and finish the block well.
Weekly check-in
How was the week, honestly?
60 seconds, straight to your coach.
Steezy's nudge
Consistency compounds. Keep showing up.
Virtus Hub
Staff OS
Today
Priorities and handoffs
Members
The whole member picture
Programming
Plans through to delivery
Reporting
Evidence for better decisions
Start the conversation
Start with the real constraint.
You do not need to know which service you need. Tell Lachie what is happening, what you have tried and what better would look like.
- 01Name what feels stuck
- 02Choose the right room or format
- 03Leave with a clear next step
If there is no fit, Lachie will say so.