Virtus Daily Blog #21 - What are your values?

duda • September 3, 2025

Value /?valju?/ noun

1. The regard that something is held to deserve; the importance, worth, or usefulness of something.

2. The moral principles and beliefs or accepted standards of a person or social group.

Yeah, I'm that idiot beginning a blog with a definition. Let?s move past that once you?ve read it a few times.

To paraphrase a conversation I had with Simon Cooper and Logan Gelbrich on Virtus Podcast #83 - ?Imagine getting to 32 years of age and not being able to identify your core values, the things you believe and feel are most important in this world?

This started me on a little bit of a rabbit hole. Why do we need values? What do they give us? How can they help? Why bother? and of course, It allowed be space to assess my values, 6 words which I have identified, articulated and refined over the past few years. I like reading, that?s no secret, and I realised early on the importance of having values. So i guess I was fortunate that I stumbled across the need for them early on.

Values are important because they provide the framework for you to stand up for what you believe in.

I?m fortunate enough to have realised this importance. If it wasn?t for Virtus, and the responsibility I feel to consistently be learning and growing, I may have missed this important life lesson. A lesson which I now utilise as a pillar of who I am and what I am doing.

Can you name your core values, and articulate the why behind each one?

If you can, then you understand the importance of defining your values, and you can pass this onto someone else. If you can?t, then maybe this little blog will be of use to you.

This will potentially inspire you to sit down and think deeply about what is really important to you. Your value system can drive you towards the life you want to live, and away from the life you don?t.

When creating my Values. I tried to stick to a few key intentions. They must be meaningful and memorable words. Ones that incite emotion. I want to feel excited by the prospect of living by them. They must lean on my strengths. If I am being the best version of myself, these are the words that I live by. They inspire me to transcend and include my current capacity, capabilities and edges. Simply put, they will force me to become the person I want to be.

Below are my values, with a simple definition. In my next few blog posts, I?ll dive deeper into each one.

  • Connection: Connecting with myself, the world around me, with others and with the unknown.

  • Love: To love and to be loved.

  • Excellence: Consistently showing up with the best version of yourself. Constant evolution.

  • Awareness: I am in tune with who I am, what I am and what I need.

  • Integrity: Doing what I said I would do, when I said I would do it.

  • Freedom: To be able to live the life I desire.

? Your personal core values define  who you are, and  a company's core values ultimately  define the company's  character and brand.  For  individuals, character is destiny.  For  organisations, culture is destiny.?

Tony Hsieh ,

Once your core values have been identified, your next step is to live them, and albeit objectively, measure the extent at which you are living up to your values. I use a simple metric. One that I can touch base with every few months.

Rate each of your core values out of five. 1: Poor, 5: Excellent. Once you have done this you?ll be left with individual scores, and a total.

The next step. Set yourself 1-2 action points to help improve each number number.

For example my last rating/ action board looked like this.

  • Love: 4/5

Action 1: Find more time for KP. At least 1 intentional date per week

Action 2: Do something for someone else each day without them knowing it was me.

  • Excellence: 3/5

Action 1: Get my sleep back on track. Aim is 7 1/2 Hours minimum. (Currently at 6)

Action 2: Greet each client with a smile on my face. Be excited to see them.

  • Awareness: 3/5

Action 1: Continue Daily Journalling (155 Days in a row)

Action 2: Connect with people around me by asking inquisitive questions. 1 Per conversation.

  • Connection: 2/5

Action 1: Get back into daily meditation (10 minutes)

Action 2: Spend 2-3 hours per week at the beach or walking in nature.

  • Integrity: 3/5

Action 1: Check myself each time I delay a task that can be done now.

  • Freedom: 2/5

Action 1: Get control of my finances - Meeting with accountant and execution of daily tracking

As you can see, at 17/30 I have some work to do. That target of 30 will be like a horizon, I can continue to walk towards it, but I?ll always be chasing it. I?m completely content knowing that. What I do know is that the person I will become through living these values will far exceed my current capacities and intentions.

Cheers to you, and your values

Lachie

Recent Blog Posts

By Jacqui Coughlan March 15, 2026
For a long time, I was waiting for a moment. A ball to drop. A big, grand change. An exciting "before and after" transformation. Time and time again, I felt frustrated…there was no perfect routine and the goal posts kept moving at a pace that made me feel like I couldn't sit long enough to make the "big transformation" happen. Then one day something shifted, but not in the way I expected. I was reflecting on a difficult conversation I had to have at work and noticed something small but significant…the way I responded was different to how I would have responded 12 months ago. I wasn't reactive, I didn't take things personally. Instead, I looked for a solution to the problem. I felt proud. Proud that I had the capacity to respond calmly. Proud that I could step back from my emotion and focus on what actually mattered in that moment. Somewhere along the way…I had changed. That reflection led me to think about the way I have viewed my training and body. Coming from a health and sport background, I always battled with the logical arguments. "Size doesn't matter." "Training isn't just about aesthetics." "How sad would it be looking back on my younger years knowing I spent so much time hating how I looked." Logically I understood all of this, but knowing something and feeling it are very different things, which constantly left me conflicted. For a long time, I told myself that when things finally settled down, when study was over, when work slowed down, that would be the moment I would "lock in". But little did I know, day by day, I was already changing. I changed my environment, and with that came a shift in how I viewed training. It was no longer a chore or something I tired to how I should look. It became something I genuinely enjoyed doing again, which I hadn't even realised I lost. With all this positive change, in the back of my mind, I still believed my big transformation was yet to come. What I didn't realise was that I was already in the middle of it… Because transformation, as it turns out, rarely looks like an 8-week challenge. It's not a short course, or a dramatic reveal. It's showing up again and again, especially when you fall off. It's doing the things you genuinely love and surrounding yourself with people who inspire you to be better. It's being willing to walk into rooms where you're not the best person there and leaving your ego at the door long enough to realise how much you still have to learn. Maybe it's just life experience, but slowly, day by day, conversation by conversation, experience by experience, I started to see the shift in myself that I had once placed on a pedestal, believing it would arrive suddenly. I used to think success meant the perfect morning routine. The perfect diet. Training as hard as possible every session. Handling every hard conversation with perfect articulation. That was the standard I measured myself against…but now I see something different. Overtime, I simply got better. Not perfect. Never perfect. But a little better. And when I look back on the past 12 months, as a person and a professional, I can say with absolute certainty I have transformed. Just not in the way I expected. It didn't come with confetti or likes on Instagram. It came through hard conversations. Through challenging my own beliefs. Through putting myself in discomfort and surrounding myself with people who made me want to grow. So when did we end up here? Not through a quick fix. Not through a grand moment. Just months and years of showing up with the promise to try be a little better than the day before. A promise to myself that growth will forever be at the very core of my being and how I choose to move through the world. Jac.
By Lachlan Wallace March 5, 2026
At Virtus we talk a lot about getting better every day. (it's on the wall so it must be important) But improvement doesn’t come from doing the same things and thinking the same thoughts over and over again. It comes from being willing to challenge the story you currently believe about yourself, your training, and the world around you. Most people look for information that proves they’re already right. We search for things that confirm what we believe.
We ignore the things that challenge it. That’s human nature. That's why your social media feed is built for you, based on what you search and watch. But it’s also one of the biggest barriers to becoming the best version of yourself. High performers do the opposite. They deliberately seek out ideas, perspectives and feedback that challenge their assumptions. Not because they enjoy being wrong. But because they understand something important: Growth lives on the other side of discomfort. When you expose your beliefs to scrutiny a few things happen: * You uncover blind spots * You identify weak assumptions * You see alternative paths * You reduce the chance of making poor decisions * You expand what you thought was possible Sometimes this process will show you that your current thinking isn’t serving you. Other times you’ll come out the other side with even greater conviction that you’re on the right path. Either way, you win. Because your beliefs have now been tested, not just assumed. And things that survive honest scrutiny tend to be far stronger. At Virtus we believe that agency and personal responsibility sit at the centre of high performance. You are responsible for your actions, your standards, and the way you respond to the world around you. Part of that responsibility is being willing to question your own thinking. To ask: * What if I’m wrong? * What am I not seeing? * What would someone who disagrees with me say? * Is there a better way? These questions aren’t signs of weakness. They’re signs of someone committed to growth . The athletes, coaches and humans who continue to evolve are the ones who stay curious. They seek feedback. They welcome challenge. They refine their beliefs as they learn. Because every time you challenge a limiting belief, you expand your current capacity. And expanded capacity is what allows you to: * Perform at a higher level * Handle more responsibility * Solve bigger problems * Become a better teammate, parent, partner and leader That’s the real goal. Not being right. But becoming better. So if you want to grow, here’s a simple rule: Actively seek information that challenges you. If your thinking survives that test, your conviction will be stronger. If it doesn’t, you’ve just found the next step in your evolution. Either way you move forward. That’s the game. Just don’t forget to have fun doing it. For me, this is what makes this space & community special Better every day. 💙 Lachie
By Lachlan Wallace December 17, 2025
Most of you will know Jacqui Coughlan. She's our head coach here at Virtus and one of the more capable humans you'll ever meet. She also has outrageously high standards in pretty much every aspect of her life, a standard that she does her best to hold herself to, but by design is almost unreachable. This is one of her superpowers, but it can also be an impediment for progress, growth and self belief systems when she feels she may be continually falling short of unrealistic expectations. After a chat last week, I challenged Jac to a simple task. Write 1 page per day in a physical journal, to help build awareness and context for where you're at and what you need right now. Regardless of whether she filled a page every day or not, how she thought/felt/behaved would shine a light on exactly where the value might lie. Anyone who knows me would know that I have long been a strong proponent of journaling. I've written many blogs on the topic, but here's a simple one for some context . Being such a high functioning individual, Jac (and many of us) tend to fall into the all or nothing approach...'well if I don't do it perfectly there's no point doing it' which is an incredibly human perspective to take. This perspective also gives us an out, because you can choose to do the nothing. But here's the secret, quite often the cave you fear to enter holds the treasure you seek. When you face the resistance that bubbles to the surface, give yourself permission to fail and do the thing, magic starts to happen. Do it often enough and the person staring back to you on day 30 or 50 or 100 is a more capable, more aware, more authentic version of you. Anyway, back to the point. We are a week on from that conversation, Jac hasn't ticked off 7 days of journaling, however, she took a massive step forward on Monday and she finished a page. Her reflections were simple "I journaled. It was a slay" . I won't put words in her mouth, but in summary, game changer. So here's my challenge to you, and a tool to help you execute it. Take 5 minutes out of your day to write some shit down. It can be in a physical journal or online. The tool that I'd suggest you use if you do it online is The Most Dangerous Writing Prompt Generator - It’s a high-pressure writing tool that deletes your work if you stop typing for too long usually around 5 seconds. It’s designed to help you overcome perfectionism, self-doubt, and writer’s block by forcing you to keep writing without hesitation. I used it this morning, it actually gave me the idea to write this blog. Give it a crack, here's what I wrote in 5 minutes this morning... Be amazing. Lachie This is a pretty cool concept, it's super easy to get stuck in your head and not actually be able to exhale and write something down, the inner voice screaming about the quality of the content, when in reality the juice comes from the squeeze of the doing. So here's five minutes of my thoughts, imperfect, yet valuable in it's own way. As Ferris once said 'Life moves pretty fast, best you stop and look around once in a while'... Did I butcher that quote? Absolutely, but every first draft is shit, so here we are. Let's take that quote a little further, 'your thoughts move pretty fast, best you step back and examine them once in a while' When we have the awareness / capacity to zoom out and actually observe the flow of cognisnace (is tnat how you spell it?) rushing through our mind, we gain a superpower. That observation gives us space, to continue to let our stream of consciousness drag us down the river, OR, to slow down, assess, be proactive with our response rather than reactive. Which in itself has the capacity to change, enhance, enrich our existence, or at least our perspective on our existence. From there, we can make better choices, reflect on our emotions, cultivate a level of awareness simply not available to us if we spend our whole lives swimming in the river. Fighting with or going with the stream of consciousness. What an empowering realisation, you are not your thoughts, you are an observer of them, and when you shift your perspective you now have the ability to choose your response, to do the thing, or to let the thought simply float away before it does any harm. This was fun. Onwards.
By Lachlan Wallace December 4, 2025
Here’s the truth most gyms and coaches miss. You can’t build a high performing athlete o top of a stressed, overwhelmed, burnt out human. You can try. You might even get a few good weeks out of them. But it won’t last. It never does and longevity is the game. Here’s something worth remembering. Everyone is an athlete in their own way. Every single person who walks through our doors is juggling physical, mental, emotional and social loads. Training is just one part of a much bigger picture. At Virtus, we start with that bigger picture. We start with the person. We meet you where your at. We talk about your world. Your responsibilities. Your sleep. Your headspace. Your joys and their messiness. Because when you understand the human, the training becomes clearer. When you support the human, the athlete feels safe enough to come out and play. Most people walk around thinking their training problem is a training problem. It rarely is. It’s usually a human problem. Too much noise, not enough support. Too many expectations, not enough grounding. Too many friction, not enough awareness. So we flip it. We meet the person first. We listen. We connect. We build trust. Then we train with purpose instead of pressure. This thing we get to do is a privilege. This shift is when people start doing things they never believed they could. That’s when longevity gets built. That’s when training becomes a part of a life well lived. It's outrageously simple, we begin to take care of themselves when we feel seen and understand intimately what we need most. For Virty Members, this time of the year can be chaotic, this is why it is the perfect time to align on what matters most. Book a goal review. Or if you want a deeper dive, book a private session or a Nutrition and Lifestyle chat with one of our coaches. Give yourself the space to focus on the human first, so we can help the athlete (whatever your sport looks like) thrive. If you're not currently frequenting Virtus, and you want to train somewhere that actually cares about the person in front of them, book your intro or jump on a call with me (o401850474) We’ll start with you, not just your goals. 5 questions we use to help this process.... - What do you need that you don't have right now? - What does winning look like? - What do we need to be good or better at? - What do we need to do? - How will we know.... Big love. Lachie With self awareness comes great potential.
By Lachlan Wallace November 26, 2025
Beautiful people, Happy Wednesday. A quick one from me. I’m in Perth this week, spending time with my business coach (yes, my belief in coaching extends well beyond the gym) and catching up with a great mate who runs a world class facility called Athlete X. Athlete X is about as Virtus as a place can be without the blue turf and a V plastered on every wall. Mel and the team live and breathe growth, community and the idea of building lifelong athletes. I’ve admired them from afar for a long time, and it’s a privilege to spend time inside their community (even though I’m missing ours). One of their mantras resonates heavily ‘Don’t have to, get to.’ A simple shift in perspective, but it changes everything. How you show up for a session. How you change your kid’s nappy. How you pay your bills. How you move through your life. Perspective matters. We get to choose how we respond, whether the moment is good, challenging, or somewhere in between. Life gets pretty wonderful when we notice everything we already have, instead of focusing on what we don’t. As the immortal David Lynch says: focus on the donut, not the hole. Today, take a moment to think about something you might be dreading. Shift the mindset from ‘have to’ to ‘get to’ and see how your nervous system responds. Onwards. Wallace PS. If you’re not part of Virtus yet, or have been thinking about coming back, now’s a great time to jump in. Email me lachie@virtusperformance.com before the week’s out and I’ll line you up with something special to help you get the wheels turning.
By Lachlan Wallace October 16, 2025
At Virtus, we believe that looking after your mind is just as important as looking after your body. Whether you’re feeling stuck, overwhelmed, anxious, or simply want someone to talk to, getting support shouldn’t feel complicated. Watch this video of Nina walking you through the process! That’s where a Mental Health Care Plan (MHCP) comes in. What is a Mental Health Care Plan? A Mental Health Care Plan is something you and your GP create together to help identify any mental health concerns and outline a path forward. This often includes access to a psychologist, where you can receive Medicare rebates for up to 10 individual sessions per year, making professional support more affordable. Depending on your psychologist’s fees, there might be a small gap to pay, but the rebate significantly reduces the cost. How to Get a Mental Health Care Plan (Step by Step) 1. Book an appointment with your GP When you book, let the receptionist know you’d like to discuss your mental health. Some clinics will ask you to book a longer consultation so your GP has enough time to listen and complete the plan with you. 2. Work with your GP to create the plan During the appointment, your GP will talk with you about what’s been happening, how you’ve been feeling, and whether you’re eligible. If so, they’ll complete your Mental Health Care Plan, which gives you 6 initial sessions with a psychologist. 3. Choose your psychologist You can choose a psychologist that suits you, someone you feel comfortable talking to. Your GP can recommend options, or you can ask them to send your plan directly to the psychologist you’ve chosen. To receive the Medicare rebate, your plan must be dated on or before your first appointment. 4. Continue your care after your first 6 sessions Once you’ve completed your initial sessions, your psychologist will send a short progress report to your GP. You can then review your plan together and, if ongoing support is helpful, get a referral for up to 4 more sessions that year. Meet Nina: Here for Everyone Our psychologist Nina, brings warmth, understanding, and over a decade of experience helping people navigate life’s challenges. While Virtus is known for performance and training, Nina isn’t just for athletes . She helps people from all walks of life, including parents, students, professionals, couples, and anyone looking to improve their mental wellbeing. Her approach is compassionate and evidence-based, using tools like mindfulness, CBT, and EMDR to help you find clarity, calm, and confidence in yourself again. Take the First Step If you’ve been thinking about getting support but haven’t known where to start, booking that first GP appointment might be the most important step you take this year. Once you have your Mental Health Care Plan, you can book your first session with Nina here: 👉 Book with Nina Because you don’t have to do it alone, and you don’t have to wait until things get bad to start feeling better. Lachie